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Social media

How to Prepare Your Social Media Posting Schedule

Deciding what and when to post to social media outlets can be a daunting task. Many business owners have rushed to create their Facebook and Twitter pages, only to find themselves stuck trying to figure out what to post about. If this sounds familiar to you, you’re not alone. As you work on preparing a […]

7 Tips for Better Social Media Time Management

One of the biggest complaints I hear from business owners is that they struggle with social media time management. Managing your social media marketing looks overwhelming, but it doesn’t have to be. Use these tips to keep your time spent on social media under control. 1. Before you launch any kind of marketing campaign, figure […]

Social Networks: Which Ones Should Your Business Use?

One of the challenges of being a self-employed consultant doing your own social media is that it takes time. While it would be nice to have the time to be active on all social networks, the reality is that you need to be selective about which ones you should participate in. The most important thing […]

Developing a Social Media Strategy for Small Businesses

Strategy – a.) A clever plan or stratagem. b) The art of devising or employing plans or stratagems towards a goal. According to Merriam-Webster’s dictionary, a strategy is a plan or the art of developing a plan to move you closer to a goal. The most important part about this is that you have a […]

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