Do you track traffic to your website?
I’m often surprised by how little Google Analytics is used by the small business owners that I work with. Everyone recognizes the importance of marketing online, having a good website, blogging, and using social media. Yet using Google Analytics is often overlooked, even though it’s a critical part of online marketing. [Read more...]
It’s hard to keep up with all of the marketing articles that are out there, isn’t it? I find myself reading a lot of articles every week about online marketing, social media, content marketing, and more. Every week I pull together the marketing articles that are really worth your time to read and share them with you to help you keep up with the latest tips and trends. [Read more...]
If you’re using WordPress for your business website, you’ve made a good choice. WordPress is a great content management system, and it’s quite easy to use. Once your site is installed and set up, you can easily create new WordPress pages and posts. If you can use Microsoft Word, you can create a new page or post in WordPress! [Read more...]
It’s hard to keep up with all of the marketing articles that are out there, isn’t it? I find myself reading a lot of articles every week about online marketing, social media, content marketing, and more. Every week I pull together the marketing articles that are really worth your time to read and share them with you to help you keep up with the latest tips and trends.
I was talking to a client the other day about blogging more when the inevitable question came up: how do I come up with good blog content?
Coming up with good ideas can seem daunting. I remember that when I first started blogging in 2009 the biggest challenge was to simply figure out what topics I should be writing about.
Fortunately, there’s an easy way to find an ongoing supply of good topic ideas when you’re blogging for business, especially for B2B service providers. [Read more...]
